Working Method

how do we work?

When creating a new blog on the Blogger platform, we do not work randomly, but rather adhere to a sequential and strict protocol to ensure the completion of a professional and integrated blog. Below is a detailed explanation of every step we take from the beginning until the blog is delivered according to service levels.

The first step before starting to create a blog is to create a new email for the blog, containing customer information. Next, the required blog language is determined before proceeding with the actual creation of the blog.

Level 1

Choosing a profitable niche for the blog

At this stage, we begin communicating with the client to explore his interests and preferences to find out the niche that suits his future vision. If he has a specific direction, we carefully study and research to identify a group of niches that match his interests and criteria for a successful niche. Next, we make suggestions and isolate appropriate options.

If the client does not have specific preferences, our team undertakes the task of choosing the appropriate domain after in depth study, emphasizing that the blog has broad chances of success. At this stage, the importance of choosing a field is emphasized, and sufficient time is allocated to ensure that the right decision is made.

If the client has chosen a pre defined niche, it is studied and analyzed to ensure its feasibility and suitability. If the selected area is suitable, it is settled on, and if not, alternative options that match the client's interests are suggested.

Choose a unique name for the blog

Choosing a distinctive name for the blog is a vital and decisive step in building the blog, and at this stage we pay great attention to extracting the best distinctive, strong and available names for the blog. We check the availability of domains for these names, and then we provide multiple suggestions for the customer to choose from. If the client's choice is correct, that name will be used. If there is a more distinctive name on the list, this will be noted and suggested to the client so that they can settle on an attractive, strong, striking and non repetitive name.

If the client has already chosen a name, we analyze it to ensure that it is an appropriate name. If so, it will work. If the opposite is the case, a group of appropriate names that are close to the name preferred by the client will be suggested.

Through this process, we seek to provide a blog name that makes its own mark and helps build a unique, attractive and prominent identity for the blog.

Attractive blog description

The value and magnificence of the blog comes from its attractive and innovative description. It is not just a name, but rather a slogan that is vibrant and inspiring. Its essence is revealed in a description that reflects its specialty and is in harmony with its content with elegance and creativity. We direct this step to a creative writing expert to find the best possible slogan.

Link the domain to the blog (if available)

In the first level of service, the customer purchases the domain with the help of the support team, and then the process of transferring ownership and linking it to the blog is carried out correctly, with the DNS settings carefully configured.

If the customer already has a domain linked to a specific blog, it is transferred to the new blog, and if the customer wishes to use the same blog, we verify that the domain link is correct.

If the customer wishes to use the free blogspot domain, it will be added to the blog, with a recommendation to purchase a paid domain to ensure professionalism, while providing options to purchase domains at reasonable prices and attractive offers.

Professional logo design

After choosing a distinctive name and domain for the blog, the designer in the team is assigned the task of designing an attractive, simple, and professional logo for the blog.

This process takes place through several stages, starting with analyzing the blog name and domain, ending with visual feed and inspiration to come up with unique logo ideas. The logo is then designed according to the measurements of the template or design used in the blog.

The logo is exported in multiple appropriate colors and in different formats to be used in the blog header, as well as in images, articles, alternative images, or even on social media sites.

Favicon design

The favicon is the logo that appears next to the blog name in search results in search engines and also in browser windows. The favicon is designed in its own size and the design is based on the same design as the blog logo and can be quoted, abbreviated, or changed in the design according to what we deem appropriate.

Design and add alternative image

In this step, an image is designed with special dimensions that are combined with the template codes by uploading it to a private or external hosting and then placing its code in the template. This image is the last that appears when the blog is shared on social networking sites.

Fully adjust blog settings

This stage is considered one of the most important stages of creating a blog, as all the collected data is used here and the blog settings are adjusted correctly and appropriately.

Starting with the basic settings, where the title and description are added, and the language and blog classification are selected, then moving to the publishing and protection settings, then choosing the display and comment style options and activating and adding meta description.

Options such as robots.txt and custom robot headers are disabled and replaced with automatic settings. Next, the focus is on the blog feed settings and the blog owner's profile.

These settings are not set routinely or uniformly for all blogs, but rather require in depth understanding and customization for each blog according to its purpose and field. Any small error in your blog settings can cost a lot.

Installing a professional, paid Blogger template

At this crucial stage of the blog, a paid template is installed to improve its appearance, and this requires careful study and not a random selection.

We start by analyzing the blog's niche, then take into account the client's aspirations and vision for the blog. Accordingly, we offer several choices among the best professional templates available.

The appropriate template is then selected, the customer is informed of the final choice and its installation begins. If the client is unsure about the choice, we try to convince him of the reasons and suggest alternative templates to choose from.

If a client wants a special design, they can choose to redesign an existing template or develop a custom template from scratch, and these services come at an additional cost that is agreed upon in advance.

Add and activate features supported by the template

After installing the template, the next step is to add and activate supported features that are appropriate for the blog and its industry, and this is done based on the discretion we find appropriate and according to the client's needs. These features can include:

Main article formats.
Sidebar article formats.
Static and animated slides.
Book boxes.
Control properties such as hiding and showing items.
Dark Mode.
Related articles.
Read also feature.
Next and previous property.
Article share buttons.
Content protection.
Popular articles tool.
Featured post.
table of contents.
Activate speed features.
Search box.
Convert links.
Accordion.
About the blog.
Comments.
Classifications table.
Latest articles feature.
Labels.
Article tools.
Text fonts
Go up button.
On demand features (additional charge).

Fully customize the template

After adding the features to the blog, comes the step of fully customizing the template. This customization includes comprehensively modifying all aspects of the template and blog, including changing colors, adjusting sizes, adjusting spacing, and specifying display locations... to achieve integrated and professional harmony between all blog elements and ensure their harmony with the overall appearance.

Select and add sections or labels

At this stage, work is done to determine the best sections or classifications that can be added to the blog, and this process is carried out under a comprehensive study complementary to the study of choosing the specialized field, as this step is not random either.

4 focused sections may be identified for very specialized blogs and 10 sections for blogs specialized in a specific field. More than 100 sections may be created for comprehensive blogs, and the number of sections is determined as we mentioned previously according to the study and also according to the client’s vision and budget, as if the client has the ability to cover a wide area. Of the content, whether by subscribing to the monthly package or working on its own, we create multiple sections.

On the contrary, if the client's budget or ability to work and create content himself is limited, we limit the number of sections to a number that can be covered, and we may create main sections from which sub sections and secondary ones fall... Here our recommendations are present to decide the number of sections and also their names.

After specifying the sections, the technical work begins, as they are added to the blog in the main menu and their special links are added. Professional SVG icons may be added to each section (depending on the capabilities of the template), and then a comprehensive customization process for the list takes place, whether colors, sizes, and locations.

Create a contact us page

In this step, the contact page is created, the contact box feature is added to it, and it is published. It may be customized or complementary elements may be added to it, and then it is added in the place designated for it on the blog to make it prominent.

Create administrative pages

Administrative pages are the pages that give a legal touch to the blog, such as the “Terms of Service,” “Privacy Policy,” “Usage Policy,” “Terms and Conditions” pages, and others. These are important pages in the blog and cannot be dispensed with except in special cases.

The task of drafting these pages is entrusted to a writer with a legal background, who writes the pages that we deem appropriate and important for the blog. They are written in accordance with the terms and conditions and then they are added to the blog, allocated and highlighted in their respective places, and they may be in the footer, header, or main menu, according to what we deem appropriate.

Add social networking sites

In this step, we add social media icons to the blog, and the most appropriate one is chosen accordingly or according to the client’s desire. It can be added to the footer, header, or sidebar, depending on the structure of the blog. After that, it is customized and its links provided by the customer are added.

Level 2

Create a professional “About Us” page

In this step, one of the creative writers is assigned to write an overview of the blog, in which the blog is introduced creatively based on its content, field, and sections, and any information that may enhance its content and attractiveness is added. Then the process of adding the page to the blog and formatting it.

Delete the rights to the template from the blog

In this step, the process of removing the rights to the template or design that was approved in the blog is carried out so that it becomes private and not affiliated with any party. The rights to the template are usually an icon or image with a link that appears in the blog’s footer and may be a burden on it or disappoint the general design and its aesthetics. It is also an inappropriate promotional means. Directly to the molds and therefore they are completely removed.

Purchase a premium paid domain and link it to the blog

This process takes place with the same steps used to link the domain at level 1, the difference here is that we purchase the paid domain and bear its costs instead of the customer.

Fully adjust your SEO settings

This stage is one of the most important stages being worked on, as an SEO specialist conducts a comprehensive examination of the blog, from the settings and scope to the codes, to ensure that there are no technical problems that hinder the blog’s compatibility with the requirements of search engines.

This examination is done either manually or automatically, as the blog is examined by previewing and using effective SEO tools to comprehensively examine every part of it.

Tests performed include:

Checking structured codes.
Response check.
Check the structure of titles.
Coding integrity check.
Speed check.
Check page quality.
Check links.
Server scan.
Check crawling and indexing.
Domain check.
Performance check.
Check keywords.

And other technical tests to ensure the safety of the blog and its 100% compatibility with SEO requirements. If there are any errors, they are fixed before proceeding with the rest of the SEO settings in the subsequent stages.

Adding basic and professional meta tag codes

At this stage, our powerful and exclusive Meta Tag codes are added to the blog. These codes identify and describe the blog to search engines and include various technical details. Thanks to these codes, the blog becomes preferred by search engines, which contributes to accelerating the archiving process and providing complete protection for the blog from obstacles and problems, in addition to protecting it from the ban that may be imposed by some related services.

Customize and activate the features and characteristics of the article page

In this step, a comprehensive and complete customization of the articles page is done, where the supported features that we deem appropriate for the blog are activated, and these features may be:

table of contents.
Related articles.
"Read also" feature.
Next and previous property.
Article share buttons.
Comments.

After activation, it will be customized to be compatible with the blog's format.

Hence, we also customize the article text elements such as titles, sub titles, subtitles, and font size. Customization includes colors, sizes, and shapes, as we deem appropriate for the blog.

Link the blog to the Google Search Console

This stage is one of the most important stages in creating blogs, as the customer’s blog is linked to the webmaster tools, which are the beating heart of the blog, as the latter plays the role of mediator between the blog and the search engine.

Usually, it is thought to be a simple step, but it is not. Any small error, whether in associating the domain with the extension or the wrong prefix, means the blog is dead! Even if the connection is completed incorrectly, it leads to the emergence of catastrophic problems that completely waste the work and effort expended.

The blog is linked to the webmasters in the correct manner and with complete accuracy by proving domain ownership and linking the appropriate extension, and then completing all the necessary webmaster settings.

Adding sitemap files

This step is complementary to webmaster settings. Here the sitemap files for the blog are added, and these files are specific to the blog. It should also not be tampered with, as it can cause many errors and invalid files that may harm the blog's archiving.

Linking the blog to Google Analytics

Google Analytics is a powerful tool used to measure the results and interaction of the blog, as it enables us to know all the details of the activities within the blog, including the number of visitors, the level of interaction, the activities that visitors perform, and the pages they visit... The blog is linked to this service in the correct way. With all settings adjusted.

Extract keywords for blog niche

This process is considered one of the most important and influential steps in the success of the blog, as keywords are the foundation on which the blog is built, and here a search engine optimization specialist conducts deep research and professional extraction of the complete keywords and semantics related to the blog’s niche.

Keywords are extracted and distributed into categories, including easy to compete, medium, and difficult keywords, and golden and long tail keywords. The extraction process is carried out using the most powerful paid and professional search engine optimization tools, and then it is organized into a sequential file. This file is the one relied upon for creating articles and is worked on either by us if the service includes writing articles or by the client if he will write the articles himself.

Create a comprehensive content plan for the blog

Based on the keywords that were extracted, a solid and comprehensive content plan is made for the blog. This content plan is the map that is relied upon for writing articles, and it is an organizational process for how to produce, create and publish blog content.

Level 3

Writing 20 professional and exclusive SEO compatible articles

After developing a content plan, we start creating articles in collaboration with our own writers. Professional writers and experts in the field are commissioned.

We provide writers with keywords, and based on them, they write articles that adhere to SEO requirements, are completely exclusive and not paraphrased, and are creative, artistic or personal.

If the blog is in a language other than English, such as French, a skilled writer in that language is assigned and receives special directions based on the vision and considerations of the blog supervisor.

The length and structure of articles vary depending on the industry, keyword specificity, and competition analysis. Each article comes with a professional title based on specific technical and psychological criteria, and a description. Essays are gradually handed over to the supervisor for careful examination.

This check includes verifying the exclusivity of the article and that it is free of spelling and grammatical errors, in addition to ensuring the presence of sufficient and necessary information. Particular attention is paid to the article's compliance with search engine optimization conditions, to ensure it is ready to compete for the keyword. This examination is done for each article separately, before submitting it to the coordinator.

Professionally format articles

After completing writing the articles, the coordinator's task is to prepare and publish the articles on the blog, and this task is considered very important.

The formatting of articles is not subject to errors, and we take great care to ensure that it is professional, creative, organized, tidy, and respects standards, as the coordinator categorizes texts into paragraphs, headings, and others in a sequential manner.

The coordinator has complete freedom to be creative in this task since he is an expert, and he has the right to correct any errors that may have occurred without intention or awareness. His task is not limited to coordination only, but rather verifies that the article is complete from a technical and aesthetic standpoint.

Coordination is done based on general conditions, such as respecting SEO conditions, and special conditions, such as that the article be consistent with the design and general appearance of the blog, and that it be in its best shape.

After that, we go to the article settings, which are also very important, as they follow certain rules. Among these settings are adding the title (checking or modifying it), adding the description, adding the section, and adding a URL link.

Design distinctive and exclusive images for articles

After completing the formatting of the article and completing its settings in full, it remains as a draft on the blog and is coordinated with a professional image designer who specializes in designing thumbnail images, who provides the title and subject of the article or articles in order to design a professional and beautiful image that expresses the article directly.

These images shall be of specific dimensions and vary from one blog to another, and under special conditions, including that the design of the image be consistent with the general style of the blog and its colors. It must also have a special format and good quality, and be titled with the same keyword as the article. After that, the coordinator will receive it, and in the event that it is not appropriate. It is rejected and requested to be redesigned.

Then he uploads the image or group of images to the article and makes sure that it was uploaded in appropriate conditions without affecting the article code. Keywords are added in their settings, their appropriate size is determined, and they are saved.

Create internal linking to articles

This step is one of the most important foundations in SEO, as internal links are created between articles, that is, including links to relevant articles in each article, by preparing a dedicated page on the blog that contains the titles and links of the articles, and is organized according to sections.

Then linking is done in accordance with certain conditions such as the need and enrichment of the article, and links are included in a specific number for each article separately according to appropriate and useful considerations.

Archive articles to appear in search engines

The blog was previously configured to automatically archive all published articles, and in this step we verify that the articles have already been archived.

If they are not archived yet, we update the sitemap files and request new archiving, or we archive the articles manually.

Link the blog to Google News

Google News is an important and useful service for the blog, as it speeds up the archiving of articles and brings free traffic. At this stage, we are in the process of linking the blog with Google News, and all steps are done with specific standards to ensure the effectiveness of the link and ensure acceptance.

After linking, the blog is reviewed by Google to ensure that it meets the conditions required for acceptance. If acceptance into Google News is rejected, the problem is re evaluated and the reason for the rejection is determined, and then the linking process is repeated again to achieve acceptance.

Open a Google Adsense account

At this stage, we first conduct a comprehensive review of the blog with all its elements, including codes, articles, links, and images, to ensure that it is ready for acceptance in Google AdSense.

Next, we start opening a new Google AdSense account using the same blog email data and the client's personal information. Or we may ask the client to open an AdSense account using his personal data and email under our supervision. Next, we complete all the basic and correct settings of the account.

If the client already has his own Google AdSense account, we work with it directly without the need to open a new account.

Link the blog to AdSense and request a review

At this stage, the blog is linked to the AdSense program in the correct and necessary way, as this is done manually via external linking without relying on automatic linking from the Blogger platform. After linking the blog, it is submitted for review by Google.

Adding AdSense advertising codes to the blog

At this stage, Google AdSense ads are added to the blog by placing their codes in the advertising spaces in the correct way. The areas that may bring good profits are chosen according to the quality of the blog and articles.

A variety of ads in different shapes and sizes are used, in addition to activating and adjusting AdSense automatic advertising settings.

Create an Ads.txt file

The Ads.txt file is an AdSense code that is an integral part of the ad display. It is extracted from your AdSense account and added to your blog settings.

Linking the blog to the StatCounter tool

StatCounter is a very powerful and accurate tool similar to Google Analytics, but much better at detecting illegal clicks on AdSense ads.

It contains a special section in which real time analysis of all clicks on ads appears, and it is used to report illegal clicks to protect the AdSense account from being restricted or closed.

Open a StatCounter account with the same email address as the blog. Then complete the account settings and integrate the blog with the tool.

Monthly package

Complete blog management

The monthly subscription includes full management of the blog, in addition to implementing all the steps listed in levels 1, 2, and 3 with great professionalism and care. This subscription also includes the responsibility of overseeing all aspects of the blog on an ongoing basis, due to the business continuity nature.

The client obtains full ownership of the blog, and our company bears full responsibility for its comprehensive management, including preparing and adding content, solving potential problems, and finding and implementing new opportunities for improvement.

Writing 30 professional articles every month

With the same standards for writing articles in Level 3, we do this within the monthly package, and the difference lies in the number of articles, as 30 articles are published every month on the blog on an ongoing basis.

Professionally format articles

Articles are formatted and published according to the same formatting standards as Service Level 3.

Design advanced and exclusive images for articles

In the monthly package, we add additional importance to the images, as the same standards for designing images for articles are adopted in Level 3, but here the images are more professional, clear and of high quality, as the designer makes a more advanced and expressive design that is specific to the topic of the article. Images can be hand drawn, graphics or 3D, not just basic.

Create internal linking to articles

Articles are linked to each other with the same linking criteria mentioned previously, and here the linking process is continuous throughout the subscription period.

Archive articles to appear in search engines

We carry out this step on a regular and permanent basis according to the same Level 3 standards to ensure that all blog articles appear in search engine results.

Make a backlink plan

The backlink plan is carefully created to promote the blog, as the backlink represents the backbone of the blog, as it provides it with the necessary strength to improve its ranking in search engine results. Emphasis is placed on the importance of backlinks in the monthly plan without neglecting them.

The SEO expert conducts a comprehensive analysis of the blog, its field, and its articles, then begins developing an integrated backlink plan, by compiling a list of influential sites that are suitable for obtaining backlinks to the blog.

These sites can be free, paid, or various, and are presented to the customer for approval before starting the link building process on them, and this plan remains in effect throughout the subscription period.

Analyze, follow up and improve results

The performance of the blog is periodically analyzed and monitored from all aspects using advanced tools. At this stage, a comprehensive analysis of the blog is conducted periodically. As a result of this analysis, we make the appropriate reaction, whether it is solving any problem, improving a specific part, or making partial or radical changes. This stage is considered important to continuously improve the blog’s performance and results.

Your own supervisor

In the monthly package, work is not done silently at all stages. Rather, there is a special supervisor for each client individually, and his role is to make the client aware of all the actions that have been taken or are scheduled to be taken.

This supervisor acts as a personal assistant to the client, and the client can communicate with him at any time to request information, explain anything specific, or obtain answers to inquiries, in addition to the possibility of holding meetings to exchange information, submit reports, and evaluate work progress.

Install template updates

In building the blog, we use a variety of distinct Blogger templates, and these templates periodically make their own updates, whether to add new features, solve specific problems, or release new versions. In the monthly package, the customer benefits from this, as we in turn update the template on the blog to benefit from this update, and we may not update until after evaluating whether this is due or not.

Solve any future problems

In the field of blogging, related problems cannot fail to arise. Problems usually appear from time to time, whether they are related to archiving, performance, design, analysis, or even problems with AdSense, advertising platforms, or integrated tools, and in the monthly subscription, work is done to solve any problem that appears. In the blog.

Continuous work on the blog

What is special about the monthly subscription is that our task does not end with just creating the blog, designing it, and producing the content. Rather, the work is as if it were our own business, and we work with all love, effort, toil, and care on the blog throughout the subscription period.